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AI / GEO Optimization: Getting cited by AI search engines

Learn how to optimize your business to appear in ChatGPT, Perplexity, Google SGE, and other AI search engines.

What is GEO Optimization?

Generative Engine Optimization (GEO) is the practice of making your business more likely to be cited by AI systems like ChatGPT, Perplexity, Claude, Google SGE, and Bing Copilot when users ask questions in your category.

Traditional SEO gets you onto Google's blue links. GEO gets you into the AI-generated answer itself — which is where more and more searches are ending in 2026.

How CooVex helps

GEO Intelligence scan

CooVex analyzes your website and content against what AI systems are likely to cite. It identifies:

  • Content gaps — topics your competitors cover that you do not
  • Citation opportunities — formats that AI systems prefer (FAQ, how-to, comparison)
  • Entity coverage — how well AI systems know your brand
  • Authority signals — what makes you trustworthy to AI

AI-generated content

From each gap CooVex identifies, you can generate optimized content in one click. The content is automatically saved as a draft post in your Content Manager.

llms.txt

CooVex generates an llms.txt file — a structured document that tells AI crawlers exactly who you are, what you do, and what you want to be known for. Add it to your website root and AI systems will have accurate context about your business.

Running a GEO scan

  1. Go to Tools → GEO Optimization
  2. Click Run GEO Intelligence
  3. The AI analyzes your site and content (takes 30–90 seconds)
  4. Review gaps, opportunities, and recommended content

Best practices

  • Write comprehensive FAQ pages answering questions in your niche
  • Create comparison content (your product vs. competitors)
  • Publish how-to guides with clear step-by-step structure
  • Add structured data (JSON-LD) to all important pages
  • Get cited by third-party sites in your industry